Who we are
Ascend Collection is built on the foundation of classic menswear staples that transcend time and trends. Our designs draw inspiration from the elegant silhouettes of the 1930s, a decade characterized by refined tailoring and an emphasis on craftsmanship. Each piece in our collection is thoughtfully created to reflect both the heritage of classic menswear and the comfort needed in today’s fashion landscape. The meticulous detailing and high-quality fabrics ensure that our garments maintain a timeless appeal while offering modern functionality.
To enhance these vintage-inspired shapes, Ascend Collection introduces a contemporary Italian twist, bringing a fresh perspective to traditional styles. This infusion of modern aesthetics not only elevates the classic silhouettes but also makes them relevant for the contemporary man. From tailored blazers to stylish trousers, our pieces are designed to provide versatility, making them suitable for a range of occasions—from office environments to social gatherings. The blend of classic and modern elements allows our customers to express their individuality without sacrificing sophistication.
Based in Durham, Ascend Collection aims to share our passion for menswear with the local community. We believe that every man deserves to experience the confidence that comes with well-crafted clothing. Our commitment to quality and design speaks to the heart of menswear culture, and we are excited to inspire a new generation of stylish individuals. By connecting with our neighbors, we hope to foster appreciation for the art of menswear and create a sense of belonging through fashion that stands the test of time.
Meet The Owner
Cameron Luke was born in Seattle, a city known for its diverse culture and sense of style. From a young age, he was accustomed to donning suits for church, which instilled in him an appreciation for tailored clothing and its significance in creating a polished appearance. As he entered his teenage years, this initial exposure evolved into a genuine love for menswear. The transformative power of a well-fitted suit became evident to him, igniting a passion that would shape his future endeavors.
Standing at 6 foot 3 inches, Cameron faced the common frustration of finding off-the-rack clothing that suited his tall frame. This challenge led him to explore custom menswear, where he discovered the joy of garments that not only fit well but also reflected his unique personality and taste. As he navigated this world, he realized that menswear could serve as a significant form of self-expression. This realization deepened his commitment to the craft and inspired him to share his growing passion with others who might face similar struggles in their quest for stylish, well-fitted clothing.
In 2021, Cameron took a notable step toward his dream by launching Ascend Collection, initially operating by appointment only. His vision was clear: to create a space that not only offered high-quality clothing but also fostered a community where individuals could appreciate and celebrate menswear. After years of hard work and dedication, Cameron opened a brick-and-mortar store in the heart of Durham in late 2024. This milestone represented not just the culmination of his passion, but also a commitment to providing others with the same exhilarating experience he found in wearing well-crafted attire.
